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Sustainable materials – strong corporate ambitions driving innovation

Numerous industrial groups are setting ambitious goals to reduce their environmental footprint. Most often, this involves reducing their greenhouse gas emissions, but some go further by aiming for 100% sustainable production.  This is, for instance, the case of LEGO which aims to make all its bricks sustainable by 2030, without compromising quality or safety. Michelin also wants to significantly increase the sustainable materials rate in its products: 40% by 2030, then 100% sustainable materials by 2050.   To reach these objectives, companies are exploring…

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